Boosting your sales during Covid-19: Cross-border e-commerce directly to Chinese consumers
Klaus Anker Petersen, executive chairman and co-founder of Brand House, will talk about the opportunity of cross-border e-commerce today and how to capture it tomorrow. As the Chinese consumers cannot travel overseas during Covid-19, shopping streets all over the world are experiencing their missed spending. One of the most efficient ways for global brands to re-address the Chinese consumer is through cross-border e-commerce.
Following the presentation there will be an open discussion and any related questions are most welcome.